Our goal is to be the best retailer in USA in the eyes of our customers, associates, and business partners.

We would love to have you join the Scheels team!

Overview:

The Social Media Specialist will elevate the SCHEELS brand through strategic online engagement and create material that will increase store traffic, engage the consumer and enhance the consumer’s experience.  This associate will need to be able to collaborate with others in the store and works directly with the Store Leadership team to accomplish social media related goals.

What it takes to be a Scheels Expert:

Customer Service

• Genuinely and consistently treat co-workers, customers and business partners like they are the most important person including eye contact, a smile and a genuine “Thank you”

Culture

• Approach daily tasks, projects and follow-up communication with energy and sense of urgency
• Cultivate a deep desire to become a knowledge expert in their role with the ability to apply their knowledge and experience with great impact
• Show respect and appreciation for others and Scheels
• Arrive to work and meetings 10 minutes early

Team Mentality

• Genuine interest and action in helping others before yourself, regardless of recognition or reward

Teach-ability

• Consistent eagerness to listen, learn, apply knowledge and accept critical feedback
• Ability to adapt to a changing work environment
• Ability to apply concepts of basic math, grammar, punctuation and spelling

Dress Code

• Meets Scheels dress and grooming expectations in support of professional, clean and welcoming environment for customers, co-workers and business partners

Efficiency

• Demonstrate pride and ownership of their work while meeting expected deadlines

The Essentials:

• Have a clear understanding of the SCHEELS brand and culture, while working as an ambassador to build our culture through our social media platforms
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Collaborate with all areas of the store & company to determine appropriate content
• Generate, edit, publish and share content (original text, images, video or HTML), per the CO plan that builds a meaningful connection and encourages community members to take action
• Set up and optimize SCHEELS pages within each platform to increase the visibility of SCHEELS
• Moderate all user-generated content on line with the moderation policy for each community
• Create content calendars and schedules
• Continuously improve by capturing and analyzing the appropriate social data, metrics, insights and best practices and then acting on the information
• Identify opportunities to share the SCHEELS story
• Create annual strategy of content that promotes and aligns with the store’s goals and creates customer and store iteration
• Promote the Scheels Visa Rewards card and be able to clearly explain all benefits
• Execute posts/messages to drive sales, traffic and community good-will
• Experience in social media; and ability to think strategically and creatively
• Exercise sound judgment and tact as it relates to interactions with consumers, SCHEELS associates and the community
• Strong oral/written communication and presentation skills and ability to communicate effectively
• Serve as a representative for SCHEELS at community events and online by upholding the highest standards in professional conduct and appearance
• Ability to work assigned schedule which may include varied hours, evening, weekends and holidays; some travel, including overnight stays
• Attends monthly store sales training meetings to capture content of employees in action. 
• Must possess a valid driver’s license

Expert Experience:
Bachelor’s degree in Business, Marketing or related field; two – five years of related experience: or equivalent combination of degree and experience.

Activity:
Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift, talk, and hear with or without reasonable accommodation

Medium work – Exerting up to 50 pounds of force occasionally, and/or 30 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects

Scheels cares about the health and safety of our Associates.  Associates are expected to follow all safety procedures and perform their job duties in a fashion that minimizes the risk of injury

Schedule:
Must be flexible to work assigned schedule between 8a.m. and 7p.m., Monday through Friday. Schedule may include varied hours, evenings, weekends, holidays to attend Scheels events. Average hours per week is 40 hours.

Benefits:

Scheels offers a complete benefits package to include:

• Employee Stock Ownership Program
• Associate Discount
• Health & Dental Insurance
• Short Term & Long Term Disability Insurance
• All State Accident Insurance
• Employee Assistance Program
• Paid Time Off
• Holiday Pay
• 401(K)/Roth(K)
• Maternity Leave
• Bereavement

Equal Employment Opportunity

Scheels is an equal employment opportunity employer providing equal employment opportunities to individuals regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Scheels will provide reasonable accommodations for qualified individuals when appropriate.